What is Giving What We Can’s mission?

Giving What We Can’s mission is to create a world in which giving effectively and significantly is a cultural norm.

We believe that charitable donations can do an astonishing amount of good. However, because the effectiveness of different charities varies wildly, it is important that we donate to the most effective charities if we want to have a significant impact.

At its core, Giving What We Can is participating in the project of effective altruism: trying to use our resources to do the most good. Giving What We Can specifically focuses on one particular resource: money, in the context of charitable donations.

We are focused on increasing the number of donors who prioritise effectiveness, helping them to maximise their charitable impact throughout their lives, and introducing them to the broader effective altruism movement.

Already many thousands of people participate in our mission by donating to effective charities or taking a giving pledge.