ProVeg is a global food awareness organisation with the mission to reduce global animal consumption by 50% by the year 2040.
ProVeg UK is part of ProVeg International, a global food awareness organisation with the mission to reduce global animal consumption by 50% by the year 2040.
Many of the world’s most urgent problems – farmed animal welfare, climate change, public health, and food security – share a common cause: our food choices. A solution that mitigates all of these problems can be found in the transformation of the global food system.
We work with international decision-making bodies, governments, food producers, investors, the media, and the general public to help the world transition to a society and economy that are less dependent on animal agriculture and more sustainable for humans, animals, and the planet.
In the UK, our small but effective team focuses on influencing menu change in schools. Since its launch in 2018, our School Plates programme has helped switch many millions of meals from meat-based to meat-free. We are the only non-profit organisation working exclusively on animal-product reduction and replacement in UK schools, a neglected area where there remains huge potential for change.
The donations we receive go a long way. We pride ourselves on being strategic and pragmatic, and delivering measurable impacts. Our UK School Plates programme is being scaled up internationally and implemented in other ProVeg countries, where the number of animal lives spared and the climate emissions reduced through their work in schools and other institutions can also now be calculated.
ProVeg is powered by philanthropy. Our progress is only made possible thanks to your gifts, grants, and other financial support from our global family of supporters.